Networking is about being ‘Known-Liked-Trusted’. That’s true, isn’t it?

Everyone knows that the best way to achieve that is through the 1- 2 -1 meeting with fellow business owners and networkers. Or, is that a fallacy? 
Eventually, you will walk away with a pocket full of business cards from people who have talked about: Who they are: Where they are located: What they do: Who they want to talk to.

You and I know that by the time we get home, we may not remember the name and/or the face of the people who gave you the cards or gave the presentation. There is a quote I live by from Patricia Fripp "People will not remember what you say, as much as what they see when you say it. 
So how do you become memorable in a room for 10 - 20 - 30 or more fellow business owners?

How is it some people make more impact than others at network meetings? We discuss this here:

1. Are they comfortable standing in front of a live audience?
2. Do they have confidence in the message they are delivering? 
3. Do they know from past experience that they can inspire people in the audience?

How do some people become more comfortable, more confident and more inspiring than others when talking to a live audience or a video camera?

1. Do they prepare their presentation through a process of editing?
2. Do they practice their presentation until they can reproduce it without notes or from bullet points?
3. Is their posture one of relaxed confidence. 
4. Do they use their hands, eyes and body to engage the audience?
5. Do they perform to the audience or the camera? For the time of the presentation, they are performers, there to educate and entertain the people attending?

What lessons could you and I learn from the top speakers in our field?

1. Do we turn up to every presentation with a specific purpose?
2. Do we stand up ready to make an impact?
3. Do we speak to the whole room by changing the tone, volume and speed of our voices so that everyone can hear us and everyone feels as if we are speaking just to them?

What methods do the top speakers use to make a difference to the audience?

1. Do they use props?
2. Do they swear, to shock and drive home a point in a down to earth style. Or just to shock? 
3. Are they naturally brilliant speakers who have learned and honed their craft over many years?

How do I make maximum impact with minimum words?

1. I ask questions to open or make a statement.
2. I act out a character or perform for the audience.
3. I use my body, my eyes and my hands to connect with the audience.
4. I make every word and every pause count.

How do I leave a Call To Action?
1. I make an offer.
2. I ask for comments or questions.
3. I make the last few words positive.

What do I do next?
1. CRM. I put the business contacts into the CRM.
2. I follow up with a phone call if I know them well Or
3. I follow up with an email if necessary to arrange a meeting.
So, together we can turn up with a purpose, stand up to make an impact and speak up to be memorable but remember:
"People will (still) not remember what you say, as much as what they see when you say it."
If you want to know more about Maximum Impact With Fewer Words...follow me on

Never Talk To Strangers! Right?

What's On Your Mind? 
That's the question which greets me on my Facebook page. Today, it's Kate. Kate, who?

I don't know. You see, that's the point.

Today, I caught the bus from Kenilworth to Leamington and passed a smile and a few words with her before we both got on the same bus. We shared a small joke about my letting her get on first (ever the gentleman).

Katie's accent was strong and confident, I liked that. It wasn't British.

We sat down on opposite sides of the aisle and normally that would have been that.

But, I'm no longer normal.

"Do you talk to strangers, or would you prefer quiet, I asked? I knew she wasn't English so I knew there would be a chance that she wouldn't ignore me.

"I talk to strangers" she replied with a smile.

I moved over to sit with her and we talked all the way into Leamington.

It changed the day.

Be a Storyteller and talk to a stranger,

Thank you, Kate. Whoever you are.

StoryTelling Corner 28th March: Traveller's Tales and New Faces

One of the most entertaining ways to spend an evening at Temperance Cafe, Leamington Spa, if you are a storyteller or a story lover to be emotionally transported by compelling tales which ignites pictures of action, moving people and creating dreams.

What begins as a desire to write stories, or read stories, becomes an opportunity to perform those stories in front of a live audience. And, on the 28th March, StoryTelling Corner is being visited by our guest storyteller, the Traveller: Faye Kankowski. Faye is travelling down from Newcastle to perform her unique blend of tales and action-pact delivery.
Our new face belongs to local writer Rosie Kelly:
I currently live in Leamington but I will soon be moving up to Manchester to begin a Creative Writing MA. I am a regular at Temperance where I sit and write and read and eat cake (I am currently almost finished with the English Literature and Creative Writing BA at Warwick). I heard about Storytelling Corner directly from Adrian after attending one of their poetry events and really enjoying it. 

The story I would like to read is about a man I observed in another lovely cafe, this one in London near where my partner used to live. I love people watching, so I decided to fictionalise one of the many people I used to secretly stare at. 

Lindsay Woodward, Berni Albrighton, Dawn Bolton and Robert Ferguson have appeared on stage in the past and have kindly agreed to come back to delight us again with their stories and professional delivery.

Our Charity of Choice is: Guide Dogs for the Blind, Leamington Spa. (All our door takings go to the charity) and we have to thank our sponsors:
Spa Computers:
22 Park Street
Leamington Spa, CV32 4QN
01926 337 648